Inside the minds of the team behind LEGO BrickLink Series 10

Now that the LEGO BrickLink Designer Program Series 10 finalists have been confirmed, get a peek inside the minds of the team behind it all.

Matthew is back with another video, hot off a discussion with the BrickLink Designer Program team. He's been able to get some insight into the current goings-on behind the scenes, just after the Series 10 finalists were announced.

You can find out more about that announcement by clicking here, or watch the video below for a quick look at the finalists and what we've learned about the program.

After the major success of Series 7, where they completely sold out their allotment of sets, the BrickLink Designer Program team aren't looking to expand their offerings or promote the program further. They're perfectly happy keeping the program fairly low-key, targeting only the most dedicated of LEGO enthusiasts and picking the sets accordingly.

When the BrickLink Designer Program is doing as well as it has been, you can understand why they're sticking to what is working. Not pursuing expansion with the chances of further success and profit is still surprising, though. All this and more awaits you in our latest YouTube video.

The five Series 10 finalists go up for crowdfunding in February 2027. You can see the finalists by clicking the links in the table below.