LEGO Ideas has quietly archived fan-designed Twin Towers project

LEGO Ideas has quietly archived fan-designed Twin Towers project

A LEGO Ideas project based on the Twin Towers has been quietly removed from contention to become an actual LEGO Ideas set.

Daniel ASC's WTC Twin Towers & Vista International Hotel 1979 gained 10,000 supporters, making it through to the third 2023 review round in October of last year. The LEGO Ideas team is still deliberating on which of those 42 projects will become a real LEGO Ideas set that's available to buy but we do now know that it won't be Daniel's.

The project has been quietly archived, with a note added to it confirming that it's not been selected. No specific reason has been given, only the generic message often provided in these circumstances, citing possible reasons like: "products on shelves, new products currently in development, brand fit, expected demand, licensing possibilities, production capacity, build quality (i.e. stability, safety), feasibility, and playability."

Out of all of these, it seems perhaps likely that brand fit was the sticking point. The sensitive nature of the 9/11 attacks on the Twin Towers remains even more than decades on and it could well have influenced the LEGO Ideas team's decision. That's pure speculation, of course, and we probably won't ever find the reason in full.

We'd typically expect to find out the results of the third 2023 review round sometime this summer but the reveals have been getting later, so it could be anytime in the autumn months. The second review round from last year was revealed in May, where it normally would have appeared in February, so we can perhaps expect roughly a three-month delay judging from that shift.

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